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Floral Design

4 things I have learnt in my first 6 months running my own business

Six months into running Megan Daisy Floral Design, I have learned that progress is often quiet, tiny wins matter, and staying true to the right-fit customer is essential.

4 things I have learnt in my first 6 months running my own business
As a new florist and first time business owner, the last 6 months have been a whirlwind. I have discovered so much about floristry, myself and about running a business. Some of the greatest lessons I have learned have been very surprising and have all been focused on helping me to build the kind of business I want to grow.

The hard work is silent

People won't realise the hours that have been put in behind the scenes of your business. It is in the hours of tedious admin, emails, and research that the progress is made. Things like understanding paid ads took a lot longer than I was expecting and I am constantly fighting the urge to change things like this. Putting in the hours to curating your social media is also so important in establishing a new business. Making your own online presence and getting connected with other local businesses is so important to slowly start to reach new customers and build a community around you.

Enjoy the tiny wins

Made 1 order this week? Got 1 review? Had 1 like on your post? That is all progress and you need to celebrate it! It is so easy to fall victim to comparison but you have to keep reminding yourself of the tiny steps you have made. The only comparison you should be making is to yourself last week, month, or year. Your goals are constantly shifting as your business grows. What might feel like a huge achievement one week can easily begin to become an expectation. Try to fight this urge and really focus in on celebrating the wins for as long as possible. I have found myself getting in a negative frame of mind when only receiving an order in a week, but I have to shake myself out of it. One order is a stranger choosing to trust you and your business. Even if it might not be the most successful week of your business, even if it ends up costing you money due to the logistics of your service, they still chose to use your business and that is a win.

Not every customer is for you and that is OK

You don't need to beg for every sale. Sometimes customers are not the right fit for your business. Don't change your business to fit a customer. Don't take on projects that don't fit with the brand you are trying to create for yourself. And don't feel the need to undersell yourself because you think that is what you need to get customers. Stay true to yourself and the right customers will come.